SCR News Feed

Real Estate Companies Should Address Website Accessibility to Avoid Lawsuits

2016-11-07T03:00:11-05:00November 7th, 2016|NAR|

ORLANDO, Fla. (November 6, 2016) – The business of real estate has become increasingly digital, and agents and consumers rely on websites to share and find real estate information, market homes and conduct property searches. In fact, according to new data from the National Association of Realtors®, 95 percent of all recent buyers used the… Continue Reading Real Estate Companies Should Address Website Accessibility to Avoid Lawsuits

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The All White Room. It’s a Trap!

2017-01-12T11:44:05-05:00November 7th, 2016|NAR|

Photo Courtesy of Spade and Archer By Justin M. Riordan, Spade and Archer Design Agency So… you’ve been seeing all those great staging projects, magazine covers, and television living rooms that look so pretty because they are all white. White sofas and white walls and white floors and white pillows and white tables … all white.… Continue Reading The All White Room. It’s a Trap!

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A Reminder of What’s Good in the World

2017-01-12T11:44:06-05:00November 6th, 2016|NAR|

Good Neighbor Award winners from left: Ed Liebzeit, Cindy Barrett, Susan Gruen Helsinger, Wyn Ray, and Sarah Sorenson. As I took my seat shortly before the start of Saturday night’s ceremony honoring REALTOR® Magazine’s 2016 Good Neighbors, I grabbed my phone and got on Facebook for only the second time all day. “For once, I’ve… Continue Reading A Reminder of What’s Good in the World

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Realtors® Get Lesson in Media Landscape from Huffington Post’s Howard Fineman

2016-11-06T03:00:45-05:00November 6th, 2016|NAR|

ORLANDO, Fla. (November 5, 2016) — Traditional media is still important in campaign and election coverage, but social media has dramatically shortened the news cycle to a minute-by-minute environment. That's according to Howard Fineman of the Huffington Post, who pulled no punches in his assessment of the news media before an audience of Realtors® at… Continue Reading Realtors® Get Lesson in Media Landscape from Huffington Post’s Howard Fineman

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Protecting Your Brand Online: Social Media Tips for Real Estate Professionals

2016-11-06T03:00:44-05:00November 6th, 2016|NAR|

ORLANDO, Fla. (November 5, 2016) — As social networking sites become a standard advertising and marketing tool in the real estate industry, familiarity with best practices and risk management has become essential knowledge for real estate agents, according to the social media risk management session, "I Don't Give a Twit" today at the 2016 REALTORS®… Continue Reading Protecting Your Brand Online: Social Media Tips for Real Estate Professionals

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Realtors® Can Ensure Success by Keeping Their Fingers on the Pulse of Buyer Demographics and Preferences

2016-11-06T03:00:43-05:00November 6th, 2016|NAR|

ORLANDO, Fla. (November 5, 2016) — An increasingly diverse pool of future homebuyers is poised to transform the real estate industry in coming years, and there are resources available for Realtors® to stay attuned to what those buyers will want today and in the future. That's according to speakers at a buyer preferences forum organized… Continue Reading Realtors® Can Ensure Success by Keeping Their Fingers on the Pulse of Buyer Demographics and Preferences

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Realtors®: Educate Yourself and Your Clients on the Risks and Rewards of Short-term Rentals

2017-01-12T11:44:06-05:00November 6th, 2016|NAR|

ORLANDO, Fla. (November 5, 2016) — Home sharing is increasingly becoming popular amongst travelers and homeowners alike, and Realtors® need to be aware of the opportunities and intricacies when helping their clients purchase property that's intended for short-term rentals. That's according to a panel discussion here yesterday at the 2016 REALTORS® Conference & Expo. The… Continue Reading Realtors®: Educate Yourself and Your Clients on the Risks and Rewards of Short-term Rentals

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As Regulatory Framework Evolves, Drone Use Remains Important to Real Estate

2017-01-12T11:44:06-05:00November 5th, 2016|NAR|

When the Federal Aviation Administration released its final rule on commercial drone use back in June, it represented a big step forward for real estate practitioners looking to put drones to work in their own business. Today, at the 2016 Realtors® Conference and Expo in Orlando, a panel of drone experts told those in attendance… Continue Reading As Regulatory Framework Evolves, Drone Use Remains Important to Real Estate

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